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A hand holding a compass in thick woods.

A hand holding a compass in thick woods.

CX, Virtue Ethics, and Dark Patterns: Lessons from Amazon’s $2.5 Billion FTC Settlement

Dark patterns expose deeper ethical issues in customer experience. Here’s how virtue ethics grounds fair decisions that build customer trust.

Stephanie Thum, Ph.D., CCXP

Oct 193 min read

CX Ethics in the Spotlight: Amazon’s $2.5B Dark Patterns Settlement with the FTC

CX Ethics in the Spotlight: Amazon’s $2.5B Dark Patterns Settlement with the FTC

CX Ethics in the Spotlight: Amazon’s $2.5B Dark Patterns Settlement with the FTC

The $2.5 billion Amazon "dark patterns" settlement illuminates deep ethical CX questions.

Stephanie Thum, Ph.D., CCXP

Sep 293 min read

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