Mitel Minute: Supercharge Sales, Create Growth by Teaming with Customers
- Stephanie Thum, Ph.D., CCXP

- Jul 7, 2021
- 1 min read
So much has changed about customer experience, but some things will never go out of style, like saying thank you to customers and recognizing great employees.
But! The question on this Mitel Minute is:
What are some new leadership techniques that are coming into fashion?
Especially the ones that recognize the challenges of leading virtual and hybrid teams?
Here are two that come to mind for me.
Co-diagnosing customer problems with employees.
This is a collaborative technique that lets leaders see what’s going right, and it helps to uncover problems with communication, inclusion, programs, and products.
Creating community with customers.
This is about being on the same team as your customers. Take a look at how companies are investing in communities. It’s so smart and paves the way to repeat business and customer loyalty.
With both of these, you need great communication systems, a spirit of trust, and a commitment to building trust with customers.

But back to the question!
What leadership techniques best support the challenges of virtual and hybrid teams?
Leave a comment on my Twitter or LinkedIn post. Let’s compare notes.




I completely agree with the article’s claim that involving customers in product brainstorming turns a sales pitch into a collaborative venture https://www.betstop.gov.au/ In my role as a solutions architect, I’ve made it a habit to schedule a 30‑minute “customer insight sprint” after every quarterly business review. During those sessions we pull a real‑world use case from the client’s recent project, map the pain points on a whiteboard, and then sketch a quick prototype together. https://auozwincasino.gumroad.com/ The immediate feedback loop not only surfaces hidden requirements but also gives the client a sense of ownership; they start championing the idea internally before we even write a line of code. Since we adopted this routine six months ago, our win‑rate on follow‑up proposals…